TRL

Idea is king.

TRL is an independent advertising agency in Jakarta. Since 2009, no person, position or skill has mattered more than the idea.

Good work that solves communication problems.

Recent workAll work
About

Concept of Equality.

Sketch of the TRL team

TRL was founded in 2009 with a simple concept: no person, position or skill can equal the importance of an idea.

In that way, there is no space for much else other than producing good work that solves communication problems.

For more on these advertising crusaders, email our Knight in the Order of Commerce at media@roundtable-asia.com.

What we do
01

Brand experience and campaign strategy

Where the brand should stand, what it should say, and the plan to get it there.

02

Branding and design

Identities, packaging and key visuals that hold up from billboard to phone screen.

03

Creative development

The idea first, then the films, print and digital that carry it.

04

Omnichannel communication and media buying

Planning and buying across TV, out-of-home, digital and social, run as one campaign.

05

Digital engagement

Activations, content series and collaborations that give people a reason to take part.

06

Branded content

Stories worth watching on their own, with the brand built in rather than bolted on.

07

Social media management

Channels run day to day, from content calendar to community, with the numbers to show for it.

08

Creative innovation

New formats, tools and partnerships when the usual ones will not do.

Clients
Work

Work the region talks about.

[Client]

[Campaign title]

About

Concept of Equality.

Sketch of the TRL team

TRL was founded in 2009 with a simple concept: no person, position or skill can equal the importance of an idea.

In that way, there is no space for much else other than producing good work that solves communication problems.

For more on these advertising crusaders, email our Knight in the Order of Commerce at media@roundtable-asia.com.

Founded2009, Jakarta
EntityPT Meja Bundar Komunika
What we do
01

Brand experience and campaign strategy

Where the brand should stand, what it should say, and the plan to get it there.

02

Branding and design

Identities, packaging and key visuals that hold up from billboard to phone screen.

03

Creative development

The idea first, then the films, print and digital that carry it.

04

Omnichannel communication and media buying

Planning and buying across TV, out-of-home, digital and social, run as one campaign.

05

Digital engagement

Activations, content series and collaborations that give people a reason to take part.

06

Branded content

Stories worth watching on their own, with the brand built in rather than bolted on.

07

Social media management

Channels run day to day, from content calendar to community, with the numbers to show for it.

08

Creative innovation

New formats, tools and partnerships when the usual ones will not do.

Clients
Careers

Bring us an idea.

TRL runs on one rule: no person, position or skill can equal the importance of an idea. In practice that means the newest person in the room can win the argument, and often does.

We are a small independent agency in Jakarta. You will work directly with clients, see your work on air, and be expected to have an opinion.

Open roles

Open roles are listed here when we have them. Between openings we still read every portfolio that arrives, and we are always interested in art directors, copywriters in Bahasa Indonesia and English, strategists, account managers, producers and social media managers.

How to apply

Email a short note, a link to your work and your CV. Tell us which piece of ours you would have done differently.

Apply by email
Privacy

Privacy notice.

What we collect. Only what you send us through the contact form: your name, business, email, phone number and message.

What we do with it. We use it to reply to you, and for nothing else. We keep it only as long as the conversation needs.

Cookies. This site sets no cookies of its own. Embedded video and standard web hosting may record your IP address to deliver the page. We also use a visitor counter to see which pages are read; IP addresses are anonymised and the data is not used for advertising.

PT Meja Bundar Komunika (TRL), Jakarta. Last updated September 2026.

Contact

Let's talk.

Business inquiries media@roundtable-asia.com
Menara Sentraya

Menara Sentraya 18th Floor, Unit A1
Jl. Iskandarsyah Raya No. 1A
Jakarta Selatan 12160, Indonesia

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Darmawangsa

The Darmawangsa Square 1st Floor, Unit 165
Jl. Darmawangsa VI
Jakarta Selatan 12160, Indonesia

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